Smart
with
Heart
Marketing + AI
AI-Powered Marketing Strategy for Growing Organizations
Smart with Heart helps growing businesses uncover marketing gaps, prioritize the right opportunities, and use AI practically—without losing the human judgment behind great strategy.
Flexible marketing and AI services for organizations that need expert guidance, ongoing leadership, or hands-on support.
Expert strategic guidance for businesses and teams that need clearer priorities, stronger messaging, and a practical marketing direction.
Personalized guidance for using AI effectively, identifying valuable workflow opportunities, and adopting AI without losing human judgment.
Senior-level marketing strategy and leadership for growing organizations that need direction, alignment, and oversight without hiring a full-time executive.
Ongoing social media strategy and management designed to improve visibility, consistency, engagement, and purposeful growth.
"As a consultant and Fractional Marketing Lead, Beth's ability to help businesses scale through strategic social and digital marketing is outstanding. She has a unique blend of strong business acumen, excellent communication skills and a deep understanding of what drives growth... If you want someone on your team who will create, manage and improve your marketing strategy and deliver measurable outcomes that support sustainable growth, hire Beth."
"Beth brings the science and the art as a digital marketer: strategic thinker, creative problem-solver, media producer. Her ability to blend innovative ideas with data-driven insights ensures marketing campaigns hit the mark and yield results. Plus, Beth is an absolute joy to work with!"
"I have had the pleasure of working with Beth at the Hazelden Betty Ford Foundation. Beth brings the true value of working collaboratively to any project while remaining a strong leader and confident expert in all things social and digital strategy... For every marketing need--big or small--I would highly recommend bringing Beth on as an invaluable asset to any project."
"Beth Hands is an outstanding professional with exceptional expertise in social media strategy, content creation, and audience engagement. Her ability to leverage data-driven insights, combined with a keen understanding of evolving marketing trends, has significantly enhanced our marketing effectiveness... She would be a tremendous asset to any organization."
Start with a focused, human-reviewed Marketing + AI Audit and leave with prioritized actions you can actually use.